Advancement Officer, Annual Giving and Donor Engagement
Company: Foundation for the NIH
Location: Rockville
Posted on: March 20, 2023
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Job Description:
The Annual Giving Officer is responsible for designing and
leading the annual giving efforts of the Foundation for the
National Institutes of Health (FNIH), including planning and
implementing strategies to identify, cultivate, solicit, and
steward individual donors. This position defines and guides the
FNIH's direct mail, digital solicitation, annual grant seeking, and
other strategies to solidify and increase annual giving to the
organization. The Annual Giving Officer will focus on strategically
expanding the annual giving program, broadening and deepening the
base of annual gifts over time through frontline fundraising, in
collaboration with other fundraising team members and with
leadership giving groups. Reporting to the Vice President of
Advancement, the Annual Giving Officer is a key member of the
Strategic Alliances and Advancement team.
Duties and Responsibilities
Design and implement an overall strategic framework to
significantly strengthen and expand annual giving, working closely
with Vice President of Advancement to establish and meet annual
revenue goals.
Secure new, renewed, and increased funding from individuals,
foundations, corporations and other organizations through online
giving, direct mail and digital campaigns, special events, and
direct proposals with an emphasis on unrestricted gifts to the
annual fund.
Build and maintain positive relationships with individual donors,
volunteers, and community stakeholders.
Liaise with internal and external constituents, including the
Communications and Advancement Services teams and vendors to design
and manage a comprehensive direct mail program and digital giving
strategies.
Analyze direct mail/digital solicitation program results data to
refine and increase return on investment (ROI).
Work closely with the Communications team to develop and manage
consistent messaging to donors and prospects that aligns with
solicitation and donor-specific stewardship communications.
Collaborate with others on the Strategic Alliances and Advancement
team to identify new donors and build strategies for engaging and
encouraging donors to give at higher levels, and to establish
benchmarks and regular reporting processes to measure results of
all annual fund activities.
Oversee strategy and implementation for Giving Tuesday and other
giving days.
Work closely with and enhance FNIH donor groups such as the
Partners Society.
Ensure accurate and timely record keeping, action entry, reporting,
and stewardship.
PI208442199
Keywords: Foundation for the NIH, Rockville , Advancement Officer, Annual Giving and Donor Engagement, Other , Rockville, Maryland
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