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Social Media Associate

Company: Foundation of the NIH
Location: Rockville
Posted on: September 21, 2022

Job Description:

ABOUT THE ORGANIZATION: The Foundation for the National Institutes of Health (FNIH) creates and manages alliances with public and private institutions in support of the mission of the National Institutes of Health (NIH), the world's premier medical research agency. The Foundation, also known as the FNIH, works with its partners to accelerate biomedical research and strategies against diseases and health concerns in the United States and across the globe. The FNIH organizes and administers research projects; supports education and training of new researchers; organizes educational events and symposia; and administers a series of funds supporting a wide range of health issues. Established by Congress in 1990, the FNIH is a not-for-profit 501(c)(3) charitable organization. Please see our web site at www.fnih.org for more information regarding benefits including 100% paid health, dental, and vision insurance for employees with subsidized health insurance for dependents; subsidized parking; 403(B) with immediate vesting and match; all the federal holidays plus one; and more.EOE STATEMENT: The FNIH is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status or any other characteristic protected by law. The FNIH celebrates diversity and is committed to creating an inclusive environment for all employees.DescriptionThe Foundation for the National Institutes of Health (FNIH) seeks a Social Media Associate to enhance its talented team of communicators working to raise awareness about the FNIH and its programs, training initiatives, and events. The Social Media Associate will develop visuals and content for ongoing social media postings and the website; draft visuals and content for the e-newsletter and eblasts; and analyze traffic to all FNIH digital platforms. The Social Media Associate may be called upon to assist with projects outside of his or her main duties as necessary and appropriate. Reporting to the Director of Communications, the Social Media Associate will work closely with the Communications department and other program and administrative staff at the FNIH in a collegial team environment. Key Responsibilities Serve as Communications team lead on the FNIH's digital platforms, including its social media channels, website, and email marketing platform. Develop, implement, and manage social media content plans and campaigns using Twitter, Facebook, and LinkedIn, including drafting posts, in close collaboration with the FNIH Communications team and program staff. Create a new Instagram social media platform, using an already-developed style guide and set of templates. Source and create graphics/visuals/animated videos for FNIH digital platforms (using Adobe Photoshop, Illustrator, Spark, or Canva) as well as oversee vendors to develop social graphics and videos. Create implementable social media toolkits for use by FNIH teams and outside partners. Manage social media campaigns, including paid advertising, and track and report results to be shared with program teams and leadership. Analyze digital traffic regularly, using a customized analytics dashboard, develop reports for internal stakeholders, and recommend/implement changes to current strategies. Draft content for and update the FNIH website as needed, offering recommendations for how to make webpages more engaging. Plan, write, design, schedule, and send FNIH e-newsletters, announcements, and other e-blasts as needed. Work effectively with other FNIH staff and with NIH representatives to support the overall FNIH communications strategy and activities. POSITION REQUIREMENTS: A minimum of three years of communications experience focused on social media, and a bachelor's degree in communications or other relevant field(s). Focused and motivated self-starter, able to work independently and as part of a team. Excellent writing, design and editing skills. A working knowledge of social media, email marketing and website design principles. An interest in or flair for telling compelling stories of science in the digital space. Experience working on multiple projects with deadline pressures and competing priorities. Experience with Microsoft Office (Outlook, Word, Excel, PowerPoint) and other relevant tools; Experience with Drupal (or other content management systems) and familiarity with Adobe Photoshop, Illustrator, InDesign and/or Canva are considered a plus. Communications experience in the health care or biomedical science space is considered a plus. At FNIH we are committed to building a diverse, inclusive and authentic workplace. If you are excited about this role and the work of the Foundation, but your experience doesn't align perfectly with all the qualifications in the job description, we encourage you to apply nonetheless. You may be just the right candidate for this or other roles at FNIH.FULL-TIME/PART-TIME: Full-TimeLOCATION: Maryland, RockvillePI191731245

Keywords: Foundation of the NIH, Rockville , Social Media Associate, Advertising , Rockville, Maryland

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